As a life coach, you’ll be working with clients to help them achieve their goals. But getting those clients in the first place can be tricky. You see, most clients don’t just stumble upon your services and decide they want to work with you on their goals. They need convincing that you are the right person to help them, and they need to hear about how your services will specifically benefit them. So how do you get your coaching business off the ground? The answer is by targeting potential clients directly and hoping that some of them respond positively to your offer. This article will introduce you to several techniques for getting new coaching clients fast. Regardless of where you are in your career as a life coach, these tips will help you build your practice faster than ever before.

Create a website for your coaching business

Your website is the first thing that clients will see when they start looking for coaching services. If it’s unprofessional or difficult to understand, you’ll lose clients before you even have a chance to meet them in person. A website is also a great place to introduce your services, prices, and any other important information that clients may need to know before reaching out to you. If you don’t have a website yet, now is the perfect time to get started. Hire a web developer to create a landing page with your coaching services, prices, and contact information. You can also use this page to link to your social media accounts, if you have any. If you don’t have the budget for a fully developed website yet, there are plenty of free website builder options you can use to get started. Wix, Weebly, and Squarespace are just a few examples of popular website builders that are easy to use.

Advertise with Facebook ads

Venues that host events such as conferences, retreats, and other live events often have a waiting list of people who want to attend their events. You can get these people interested in your services by advertising to the people on the waiting list. Facebook ads are one of the most effective ways to get in front of these potential clients. Facebook ads work by allowing you to select a target audience based on certain criteria. You can select certain demographics, name of company, job titles, and more to target the exact people who would be interested in your services. You can also set a budget for your ads and track their effectiveness over time. Facebook ads are a great way to get new coaching clients without having to talk to anyone directly.

Ask current clients to introduce you to their friends

If you have a few clients, you can ask them whether they would be interested in recommending your services to their friends. You can give them a few options such as setting up a meeting, inviting them out for coffee, or asking them to introduce you to their friends via email. Providing something in return, such as a free session or valuable resource, can help to encourage your clients to take action and provide referrals. Nurturing your current relationships is an excellent way to get referrals and expand your coaching business rapidly. You can also use social media to make this process easier. Facebook makes it easy to create a referral group that your clients can join. You can then post about your coaching services and encourage your current clients to invite their friends to join the group. You can also respond to any questions or comments that members post on the group wall.

Offer free client consultations

A great way to stand out from other coaches is to offer free client consultations. You can target people who are actively searching for coaching services but who may not be ready to commit to a package just yet. You can offer free client consultations on social media and on your website. You can also include this information on your marketing materials and business cards. The commitment is low, and you can use these consultations as an opportunity to discover what clients are struggling with and what they are hoping to achieve through coaching. You can also use these consultations as an opportunity to screen potential clients. If you decide that someone is not a good fit for your services, you can politely decline the offer and let them know that they can try again in a few months.

Host events for prospective clients

While networking events are a great way to meet potential clients, they can be difficult for coaches who are just starting out. Hosting your own event at a local venue is an excellent way to meet potential clients and get your name out there quickly. You can host a coaching or informational event related to your services. This can be as simple as renting a space and inviting people to come and learn more about your business. When planning your event, be sure to get the word out and invite potential clients who may be interested in booking appointments with you. You can also use social media to publicize the event, and use the internet to find relevant content that is related to your coaching business.


Getting new coaching clients fast is an excellent goal for anyone in the coaching industry. Whether you’re a new coach or have been working for years, getting new clients can help you stay afloat financially and reach your goals faster. By following the listed tips and even seeking advice from a good business coach, you are guaranteed to make big moves on your journey toward self-emplyment. To attract new clients, you need to find creative ways to get their attention, and you need to make sure they know how you can help them. Create a website, advertise with ads, ask current clients to introduce you to their friends, and host events for prospective clients.

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